Factors affecting the effectiveness of billboard advertising towards Malaysia road users /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2014

Bibliographic Details
Main Authors:	Syed Salleh Syed Sulaiman, 1992-, author, Ahmad Sharifuddin Shamsuddin, supervisor, Fakulti Pengurusan
Format:
Language:	eng
Published:	2014
Subjects:	Advertising Billboards

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