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Factors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2014
Bibliographic Details
Main Author:
Syed Salleh Syed Sulaiman, 1992-, author
Format:
Language:
eng
Published:
2014
Subjects:
Advertising
Billboards
Holdings
Description
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