Factors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2014
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Language: | eng |
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2014
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_version_ | 1826462992571564032 |
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author | Syed Salleh Syed Sulaiman, 1992-, author |
author_facet | Syed Salleh Syed Sulaiman, 1992-, author |
author_sort | Syed Salleh Syed Sulaiman, 1992-, author |
collection | OCEAN |
description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2014 |
first_indexed | 2024-03-05T14:59:04Z |
format | |
id | KOHA-OAI-TEST:529377 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T14:59:04Z |
publishDate | 2014 |
record_format | dspace |
spelling | KOHA-OAI-TEST:5293772020-12-19T17:19:56ZFactors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] / Syed Salleh Syed Sulaiman, 1992-, author 2014engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2014Includes bibliographical referencesPSZJBLAdvertisingBillboards |
spellingShingle | Advertising Billboards Syed Salleh Syed Sulaiman, 1992-, author Factors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] / |
title | Factors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] / |
title_full | Factors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] / |
title_fullStr | Factors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] / |
title_full_unstemmed | Factors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] / |
title_short | Factors affecting the effectiveness of billboard advertising towards Malaysia road users [electronic resource] / |
title_sort | factors affecting the effectiveness of billboard advertising towards malaysia road users electronic resource |
topic | Advertising Billboards |
work_keys_str_mv | AT syedsallehsyedsulaiman1992author factorsaffectingtheeffectivenessofbillboardadvertisingtowardsmalaysiaroaduserselectronicresource |