The influence of rational consumer-focused selling premise towards purchase intention among adverts viewers [electronic resource] /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2017

Bibliographic Details
Main Authors: Nur Roziqin Razali, 1992- HF6146.T42 N87 2017 raf, Norzaidahwati Zaidin, 1967- supervisor 614995, Fakulti Pengurusan 538641
Format: text
Language:eng
Published: 2017
Subjects: