Consumers’ purchase intention towards local brand skincare /

Consumers’ purchase intention towards local brand skincare /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019

Bibliographic Details
Main Authors: Iffah Irdina Mohamad Hassim, author, Zuraidah Sulaiman, supervisor 598934, Sekolah Perniagaan Antarabangsa Azman Hashim 617120
Format:
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2019
Subjects:
Consumers
Purchasing
Cosmetics industry

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