Marketing strategy of heritage tourism for museum in Johor /

Marketing strategy of heritage tourism for museum in Johor /

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Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019

Bibliographic Details
Main Authors: Mohamad Hanif Suria, 1996-, author, Nor Zafir Md. Salleh, supervisor, Sekolah Perniagaan Antarabangsa Azman Hashim
Format:
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2019
Subjects:
Marketing
Heritage tourism
Culture and tourism

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