Marketing in the public sector : a roadmap for improved performance /

Marketing in the public sector : a roadmap for improved performance /

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Bibliographic Details
Main Authors: 301835 Kotler, Philip, Lee, Nancy, 1932-
Format:
Language:eng
Published: Upper Saddle River, NJ : Wharton School Pub., 2007
Subjects:
Government productivity
Public administration
Administrative agencies

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