The Impulse Economy : Understanding Mobile Shoppers and What Makes Them Buy /

From a pioneer in mobile technology and marketing, a guide to navigating and harnessing the mobile economy to drive and increase impulse shopping habits among buyers everywhere.

Detaylı Bibliyografya
Yazar: Schwartz, Gary, 1964-, author
Materyal Türü:
Dil:eng
Baskı/Yayın Bilgisi: NEW YORK : ATRIA BOOKS, 2011
Konular:
Diğer Bilgiler
Özet:From a pioneer in mobile technology and marketing, a guide to navigating and harnessing the mobile economy to drive and increase impulse shopping habits among buyers everywhere.