Strategic Management and Business Policy : GLOBALIZATION, INNOVATION, AND SUSTAINABILITY /

Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text's approach to teaching strategy with an emphasis on globalization, innovation, and sust...

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Bibliographic Details
Main Authors: Wheelen, Thomas L., author 393101, Hunger, J. David, 1941-, author 400296, Hoffman, Alan N., author 628599, Bamford, Charles E., author 365089
Format: text
Language:eng
Published: Harlow : Pearson, 2018
Subjects: