INTERNATIONAL MARKETING : Analysis and Strategy /
International experiences are no longer luxuries. Without the comprehension of global issues, a student's education is incomplete. The Third Edition of International Marketing has been written for the purpose of educating future managers to meet international challenges. Designed for marketing...
| Main Authors: | , |
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| Format: | text |
| Language: | eng |
| Published: |
Upper Saddle River : New Jersey,
1997
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| Subjects: |