International Marketing : Instructor's Manual and Test Bank /
The tenth edition of International Marketing is designed to serve as the text for a first course in international marketing. The field of international business abounds with courses titled international business, international trade, export trade, global marketing, international marketing management...
| Main Authors: | , , |
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| Format: | text |
| Language: | eng |
| Published: |
New York : Irwin McGraw-Hill,
2002
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| Subjects: |