CORPORATE IMAGINATION Plus : Five Steps to Translating Innovative Strategies Into Action /

Bandrowski shows that the business objective of developing new ideas is not to find solutions for their own sake, but to seek new ways of viewing a business and therefore compete more effectively. He develops a plan that will help a senior manager create and implement a company-wide vision.

Bibliographic Details
Main Author: Bandrowski, James F., author 640050
Format: text
Language:eng
Published: New York : Free Press ; London : Collier Macmillan, 1990
Subjects:
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author Bandrowski, James F., author 640050
author_facet Bandrowski, James F., author 640050
author_sort Bandrowski, James F., author 640050
collection OCEAN
description Bandrowski shows that the business objective of developing new ideas is not to find solutions for their own sake, but to seek new ways of viewing a business and therefore compete more effectively. He develops a plan that will help a senior manager create and implement a company-wide vision.
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institution Universiti Teknologi Malaysia - OCEAN
language eng
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publisher New York : Free Press ; London : Collier Macmillan,
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spelling KOHA-OAI-TEST:5920112022-03-16T07:17:07ZCORPORATE IMAGINATION Plus : Five Steps to Translating Innovative Strategies Into Action / Bandrowski, James F., author 640050 textNew York : Free Press ; London : Collier Macmillan,1990©1990engBandrowski shows that the business objective of developing new ideas is not to find solutions for their own sake, but to seek new ways of viewing a business and therefore compete more effectively. He develops a plan that will help a senior manager create and implement a company-wide vision.Includes bibliographical references.Part 1 Imaginative strategic thinking: strategic insights; creative leaps; strategic connections; concept building. -- Part 2 Make it happen: strategic decision making; formulating strategy; enthusiastic implementation; leading creative teams. -- Part 3 Insightful strategic analysis: profitability improvement; market positioning; comprehending the competition; technology mapping; reinventing operations; leveraging the organization. -- Part 4 Corporate restructuring: creative corporate planning; acquisition bargains, divestiture coups; from turnaround to takeoff. -- Conclusion: when and how to start. -- Appendix: the nature of genius.Bandrowski shows that the business objective of developing new ideas is not to find solutions for their own sake, but to seek new ways of viewing a business and therefore compete more effectively. He develops a plan that will help a senior manager create and implement a company-wide vision.A. Karim Akitek;PSZ_JBBusiness planningStrategic planningOrganizational changeURN:ISBN:0029015014
spellingShingle Business planning
Strategic planning
Organizational change
Bandrowski, James F., author 640050
CORPORATE IMAGINATION Plus : Five Steps to Translating Innovative Strategies Into Action /
title CORPORATE IMAGINATION Plus : Five Steps to Translating Innovative Strategies Into Action /
title_full CORPORATE IMAGINATION Plus : Five Steps to Translating Innovative Strategies Into Action /
title_fullStr CORPORATE IMAGINATION Plus : Five Steps to Translating Innovative Strategies Into Action /
title_full_unstemmed CORPORATE IMAGINATION Plus : Five Steps to Translating Innovative Strategies Into Action /
title_short CORPORATE IMAGINATION Plus : Five Steps to Translating Innovative Strategies Into Action /
title_sort corporate imagination plus five steps to translating innovative strategies into action
topic Business planning
Strategic planning
Organizational change
work_keys_str_mv AT bandrowskijamesfauthor640050 corporateimaginationplusfivestepstotranslatinginnovativestrategiesintoaction