Antecedents of smartphone brand commitment and switching behaviour/

Bibliographic Details
Main Authors: Lim Zhi Cheng, 1996-, author 636465, Thoo Ai Chin 1990- supervisor 636464, Azman Hashim International Business School 622319
Format: text
Language:ng|
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2021
Subjects: