Artificial Intelligence for Customer Relationship Management : Solving Customer Problems /

The second volume of this research monograph describes a number of applications of Artificial Intelligence in the field of Customer Relationship Management with the focus of solving customer problems. We design a system that tries to understand the customer complaint, his mood, and what can be done...

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Main Author: Galitsky, Boris, author 643419
Format:
Language:eng
Published: Cham : Springer, 2021
Subjects:
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author Galitsky, Boris, author 643419
author_facet Galitsky, Boris, author 643419
author_sort Galitsky, Boris, author 643419
collection OCEAN
description The second volume of this research monograph describes a number of applications of Artificial Intelligence in the field of Customer Relationship Management with the focus of solving customer problems. We design a system that tries to understand the customer complaint, his mood, and what can be done to resolve an issue with the product or service. To solve a customer problem efficiently, we maintain a dialogue with the customer so that the problem can be clarified and multiple ways to fix it can be sought. We introduce dialogue management based on discourse analysis: a systematic linguistic way to handle the thought process of the author of the content to be delivered. We analyze user sentiments and personal traits to tailor dialogue management to individual customers. We also design a number of dialogue scenarios for CRM with replies following certain patterns and propose virtual andsocial dialogues for various modalities of communication with a customer. After we learn to detect fake content, deception and hypocrisy, we examine the domain of customer complaints. We simulate mental states, attitudes and emotions of a complainant and try to predict his behavior.Having suggested graph-based formal representations of complaint scenarios, we machine-learn them to identify thebest action the customer support organization can chose to retain the complainant as a customer.
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spelling KOHA-OAI-TEST:5994402022-08-28T00:39:03ZArtificial Intelligence for Customer Relationship Management : Solving Customer Problems / Galitsky, Boris, author 643419 Cham : Springer,2021eng The second volume of this research monograph describes a number of applications of Artificial Intelligence in the field of Customer Relationship Management with the focus of solving customer problems. We design a system that tries to understand the customer complaint, his mood, and what can be done to resolve an issue with the product or service. To solve a customer problem efficiently, we maintain a dialogue with the customer so that the problem can be clarified and multiple ways to fix it can be sought. We introduce dialogue management based on discourse analysis: a systematic linguistic way to handle the thought process of the author of the content to be delivered. We analyze user sentiments and personal traits to tailor dialogue management to individual customers. We also design a number of dialogue scenarios for CRM with replies following certain patterns and propose virtual andsocial dialogues for various modalities of communication with a customer. After we learn to detect fake content, deception and hypocrisy, we examine the domain of customer complaints. We simulate mental states, attitudes and emotions of a complainant and try to predict his behavior.Having suggested graph-based formal representations of complaint scenarios, we machine-learn them to identify thebest action the customer support organization can chose to retain the complainant as a customer. Includes bibliographical references Chatbots for CRM and Dialogue Management -- Recommendation by Joining a Human Conversation -- Adjusting Chatbot Conversation to User Personality and Mood -- A Virtual Social Promotion Chatbot with Persuasion and Rhetorical Coordination -- Concluding a CRM Session -- Truth, Lie and Hypocrisy -- Reasoning for Resolving Customer Complaints-Concept-based Learning of Complainant's Behavior -- Reasoning and Simulation of Mental Attitudes of a Customer -- CRM Becomes Seriously Ill -- Conclusions. The second volume of this research monograph describes a number of applications of Artificial Intelligence in the field of Customer Relationship Management with the focus of solving customer problems. We design a system that tries to understand the customer complaint, his mood, and what can be done to resolve an issue with the product or service. To solve a customer problem efficiently, we maintain a dialogue with the customer so that the problem can be clarified and multiple ways to fix it can be sought. We introduce dialogue management based on discourse analysis: a systematic linguistic way to handle the thought process of the author of the content to be delivered. We analyze user sentiments and personal traits to tailor dialogue management to individual customers. We also design a number of dialogue scenarios for CRM with replies following certain patterns and propose virtual andsocial dialogues for various modalities of communication with a customer. After we learn to detect fake content, deception and hypocrisy, we examine the domain of customer complaints. We simulate mental states, attitudes and emotions of a complainant and try to predict his behavior.Having suggested graph-based formal representations of complaint scenarios, we machine-learn them to identify thebest action the customer support organization can chose to retain the complainant as a customer. User interfaces (Computer systems)Customer relationsArtificial intelligenceComputer simulationURN:ISBN:9783030616434
spellingShingle User interfaces (Computer systems)
Customer relations
Artificial intelligence
Computer simulation
Galitsky, Boris, author 643419
Artificial Intelligence for Customer Relationship Management : Solving Customer Problems /
title Artificial Intelligence for Customer Relationship Management : Solving Customer Problems /
title_full Artificial Intelligence for Customer Relationship Management : Solving Customer Problems /
title_fullStr Artificial Intelligence for Customer Relationship Management : Solving Customer Problems /
title_full_unstemmed Artificial Intelligence for Customer Relationship Management : Solving Customer Problems /
title_short Artificial Intelligence for Customer Relationship Management : Solving Customer Problems /
title_sort artificial intelligence for customer relationship management solving customer problems
topic User interfaces (Computer systems)
Customer relations
Artificial intelligence
Computer simulation
work_keys_str_mv AT galitskyborisauthor643419 artificialintelligenceforcustomerrelationshipmanagementsolvingcustomerproblems