Marketing Management in Turkey /

Emerging market economies have long been a significant driver of global growth, and ever since the beginning of the new millennium, they have gained greater importance than ever. Economists state that the economies of emerging countries are rapidly catching up with the those of developed countries a...

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Bibliographic Details
Main Authors: Ozturkcan, Selcen, editor 646885, Okan, Elif Yolbulan, editor 646886, Emerald Publishing Limited (Online service) 646680
Format: software, multimedia
Language:eng
Published: Bingley, U.K. : Emerald Publishing Limited, 2018
Subjects:
Online Access:https://www.emerald.com/insight/publication/doi/10.1108/9781787145573