THE INFLUENCE OF HALAL FOOD KNOWLEDGE AND TRUST ON NON-MUSLIM CONSUMERS' HALAL FOOD PURCHASE INTENTION /

THE INFLUENCE OF HALAL FOOD KNOWLEDGE AND TRUST ON NON-MUSLIM CONSUMERS' HALAL FOOD PURCHASE INTENTION /

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Bibliographic Details
Main Authors: Mas Wahyu Wibowo, 1983-, author, Fauziah Sh. Ahmad, supervisor, Sekolah Perniagaan Antarabangsa Azman Hashim 617120
Format: text
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2018
Subjects:
Consumer behavior
Halal food

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