BIG DATA ANALYTICS CAPABILITY FOR COMPETITIVE ADVANTAGE AND FIRM PERFORMANCE IN MALAYSIAN MANUFACTURING FIRMS /

BIG DATA ANALYTICS CAPABILITY FOR COMPETITIVE ADVANTAGE AND FIRM PERFORMANCE IN MALAYSIAN MANUFACTURING FIRMS /

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Bibliographic Details
Main Authors: Chong, Chu Le, Zaleha Abdul Rasid, supervisor, Haliyana Khalid, supervisor 626590, Sekolah Perniagaan Antarabangsa Azman Hashim 617120
Format: text
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2022
Subjects:
Decision making
Big data
Organizational change

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