Customer Knowledge Management : People, Processes, and Technology /
Introduces an integrated approach to analyzing and building customer knowledge management (CKM) synergy for sustainable competitive advantage. Provides coverage of CKM concepts, methodologies, tools, issues, applications, and future trends.
প্রধান লেখক: | , |
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বিন্যাস: | software, multimedia |
ভাষা: | eng |
প্রকাশিত: |
Hershey : Information Science Reference,
2009
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বিষয়গুলি: | |
অনলাইন ব্যবহার করুন: | https://link.gale.com/apps/pub/9781605662596/GVRL?u=utm |