Health Communication Research Measures /
This volume presents state-of-the-art reporting on how to measure many of the key variables in health communication. While the focus is on quantitative measures, the editors argue that these measures are centrally important to the study of health communication. The chapters emphasize constructs, sca...
| Main Authors: | , , |
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| Format: | software, multimedia |
| Language: | eng |
| Published: |
Berlin, Germany : Peter Lang,
2016
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| Subjects: | |
| Online Access: | http://repository.library.utm.my/id/eprint/6401 |