Selecting of brands mobile phone using Analytic Hierarchy Process (AHP) method : a case study of Universiti Malaysia Pahang
The aim of this research is to study about selecting of brands mobile phone using analytic hierarchy process (AHP) method among Faculty of Industrial Management (FIM) students. For the functionality, physical characteristics, technical features, basic requirement and customer excitement are set as t...
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| Format: | Undergraduates Project Papers |
| Language: | English |
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2014
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| Online Access: | http://umpir.ump.edu.my/id/eprint/10709/1/Selecting%20of%20brands%20mobile%20phone%20using%20Analytic%20Hierarchy%20Process%20%28AHP%29%20method-%20a%20case%20study%20of%20Universiti%20Malaysia%20Pahang.pdf |