Selecting of brands mobile phone using Analytic Hierarchy Process (AHP) method : a case study of Universiti Malaysia Pahang

Selecting of brands mobile phone using Analytic Hierarchy Process (AHP) method : a case study of Universiti Malaysia Pahang

The aim of this research is to study about selecting of brands mobile phone using analytic hierarchy process (AHP) method among Faculty of Industrial Management (FIM) students. For the functionality, physical characteristics, technical features, basic requirement and customer excitement are set as t...

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Bibliographic Details
Main Author:	Nor Anira, Ismail
Format:	Undergraduates Project Papers
Language:	English
Published:	2014
Subjects:	HD28 Management. Industrial Management
Online Access:	http://umpir.ump.edu.my/id/eprint/10709/1/Selecting%20of%20brands%20mobile%20phone%20using%20Analytic%20Hierarchy%20Process%20%28AHP%29%20method-%20a%20case%20study%20of%20Universiti%20Malaysia%20Pahang.pdf

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