A model of managing innovation of SMEs in Indonesian creative industries
Companies in today's business environment, including SMEs, are expected to produce a product that is creative and innovative. However, there is still a lack of sequential guidance about how to manage innovation particularly for SMEs in creative industry. The objective of this research is to dev...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Malaysia Sarawak
2017
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/21187/1/A%20model%20of%20managing%20innovation%20of%20SMEs%20in%20Indonesian%20creative%20industries.pdf |