Examining the factors affecting SME Performance: The Mediating Role of Social Media Adoption
Small and medium enterprises (SMEs) have become a vibrant and dynamic sector of the world economy. Information technology plays a vital role in improving the productivity and competitiveness of SMEs. The dynamic business environment has brought fierce competition among SMEs and, therefore, requires...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI
2021
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/30357/1/Examining%20the%20Factors%20Affecting%20SME%20Performance.pdf |