Improving customer satisfaction through supply chain management best practices in fast food restaurant
The completion of business environment in food services industry, specifically fast food restaurant is increasing. Thus, it is crucial to focus the level of customer satisfaction on every transaction
| Main Authors: | , |
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| Format: | Book Chapter |
| Language: | English |
| Published: |
Penerbit UMP
2022
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/33446/1/book.improving%20customer.pdf |
| _version_ | 1796994970068975616 |
|---|---|
| author | Norhayati, Kasim Sulamat Lee, Khai Loon |
| author2 | Lee, Khai Loon |
| author_facet | Lee, Khai Loon Norhayati, Kasim Sulamat Lee, Khai Loon |
| author_sort | Norhayati, Kasim Sulamat |
| collection | UMP |
| description | The completion of business environment in food services industry, specifically fast food restaurant is increasing. Thus, it is crucial to focus the level of customer satisfaction on every transaction |
| first_indexed | 2024-03-06T12:55:25Z |
| format | Book Chapter |
| id | UMPir33446 |
| institution | Universiti Malaysia Pahang |
| language | English |
| last_indexed | 2024-03-06T12:55:25Z |
| publishDate | 2022 |
| publisher | Penerbit UMP |
| record_format | dspace |
| spelling | UMPir334462022-03-23T09:12:52Z http://umpir.ump.edu.my/id/eprint/33446/ Improving customer satisfaction through supply chain management best practices in fast food restaurant Norhayati, Kasim Sulamat Lee, Khai Loon HD28 Management. Industrial Management HE Transportation and Communications The completion of business environment in food services industry, specifically fast food restaurant is increasing. Thus, it is crucial to focus the level of customer satisfaction on every transaction Penerbit UMP Lee, Khai Loon Cheng, Jack Kie 2022-02-21 Book Chapter PeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/33446/1/book.improving%20customer.pdf Norhayati, Kasim Sulamat and Lee, Khai Loon (2022) Improving customer satisfaction through supply chain management best practices in fast food restaurant. In: In Individual Field Project: Applying Theoretical Know-how to Real-life Business and Engineering Situation. Penerbit UMP, Kuantan, Pahang, pp. 39-46. ISBN 978-967-2831-28-0 |
| spellingShingle | HD28 Management. Industrial Management HE Transportation and Communications Norhayati, Kasim Sulamat Lee, Khai Loon Improving customer satisfaction through supply chain management best practices in fast food restaurant |
| title | Improving customer satisfaction through supply chain management best practices in fast food restaurant |
| title_full | Improving customer satisfaction through supply chain management best practices in fast food restaurant |
| title_fullStr | Improving customer satisfaction through supply chain management best practices in fast food restaurant |
| title_full_unstemmed | Improving customer satisfaction through supply chain management best practices in fast food restaurant |
| title_short | Improving customer satisfaction through supply chain management best practices in fast food restaurant |
| title_sort | improving customer satisfaction through supply chain management best practices in fast food restaurant |
| topic | HD28 Management. Industrial Management HE Transportation and Communications |
| url | http://umpir.ump.edu.my/id/eprint/33446/1/book.improving%20customer.pdf |
| work_keys_str_mv | AT norhayatikasimsulamat improvingcustomersatisfactionthroughsupplychainmanagementbestpracticesinfastfoodrestaurant AT leekhailoon improvingcustomersatisfactionthroughsupplychainmanagementbestpracticesinfastfoodrestaurant |