Consumer purchase of halal certified product: a quantitative systematic literature review
Purpose: This study aims to review relevant studies concerning consumer purchase of halal-certified products. A total of 35 studies related to the consumer purchasing behavior of halal-certified products in top-tier journals have been identified according to the recommended systematic literature rev...
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| Format: | Article |
| Language: | English |
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Emerald Insight
2022
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| Online Access: | http://umpir.ump.edu.my/id/eprint/34378/12/Consumer%20purchase%20of%20halal.pdf |