Consumer purchase of halal certified product: a quantitative systematic literature review
Purpose: This study aims to review relevant studies concerning consumer purchase of halal-certified products. A total of 35 studies related to the consumer purchasing behavior of halal-certified products in top-tier journals have been identified according to the recommended systematic literature rev...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Emerald Insight
2022
|
| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/34378/12/Consumer%20purchase%20of%20halal.pdf |
| Summary: | Purpose: This study aims to review relevant studies concerning consumer purchase of halal-certified products. A total of 35 studies related to the consumer purchasing behavior of halal-certified products in top-tier journals have been identified according to the recommended systematic literature review methodology. |
|---|