ANALISIS PEMBENTUKAN TRUST PELANGGAN MELALUI KUALITAS PELAYANAN DAN KEPUASAN PELANGGAN TOKO SWALAYAN

This research aimed to test influence between service quality, customers satisfaction also interaction between service quality and customers satisfaction in the building of customers trust of Supermarket. This research efforted in Pamella supermarket in Yogyakarta. Sample categorized with sampling c...

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Bibliographic Details
Main Author: Salamatun Asakdiyah
Format: Article
Language:Indonesian
Published: Universitas Muhammadiyah Magelang 2016-04-01
Series:Jurnal Analisis Bisnis Ekonomi
Subjects:
Online Access:http://journal.ummgl.ac.id/index.php/bisnisekonomi/article/view/845