DISCURSIVE ARTICULATION OF HOSTILITY AND VULNERABILITY EMOTIONS IN CUSTOMER-COMPANY INTERACTION

This work investigates the discourse of emotion in business interaction through the analysis of letters from clients addressed to insurance company, observing the relationship between the client's perception of the rights and duties of participants and the expression of emotions toward the comp...

Full description

Bibliographic Details
Main Author: Maria das Graças de Santana Salgado
Format: Article
Language:Portuguese
Published: Universidade Federal Fluminense 2004-07-01
Series:Gragoatá
Subjects:
Online Access:http://www.gragoata.uff.br/index.php/gragoata/article/view/587