Product characteristics versus customer perceptions on a health-related product
AbstractManufacturers are continuously designing health-related products with various styles and specific characteristics to challenge and outcompete each other. However, it is challenging to convince consumers that a new product’s attributes are better than similar existing products. The main chall...
| Váldodahkkit: | , , |
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| Materiálatiipa: | Artihkal |
| Giella: | English |
| Almmustuhtton: |
Taylor & Francis Group
2023-12-01
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| Ráidu: | Cogent Engineering |
| Fáttát: | |
| Liŋkkat: | https://www.tandfonline.com/doi/10.1080/23311916.2023.2216851 |