Pengaruh Penempatan Produk di Kasir dan Sales Person terhadap Impulse Buying
Product placement in the cashier and using sales person have important effects for impulse purchasing in a retail that will increase company selling. The purpose of this research is to acknowledge product placement influences in cashier and sales person towards buying impulse in GIANT hypermart in P...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Bina Nusantara University
2011-03-01
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| Series: | Journal the Winners |
| Subjects: | |
| Online Access: | https://journal.binus.ac.id/index.php/winners/article/view/684 |