Study of Competition in the Textile Sector by Twitter Social Network Analysis

Study of Competition in the Textile Sector by Twitter Social Network Analysis

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Social networks have become a place where brands or companies are advertised to increase their market share. The companies allocate resources to hire community managers that disseminate quality content and perform customer service tasks. This article presents the development of a tweet retrieval to...

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Bibliographic Details
Main Authors: Ana Belén Gil González, Angel Luis Blanco Mateos, Fernando De la Prieta, Ana De Luis Reboredo
Format: Article
Language:English
Published: Cátedra UNESCO en Gestión de Información en las Organizaciones (La Habana) 2023-01-01
Series:GECONTEC: Revista Internacional de Gestión del Conocimiento y la Tecnología
Subjects:
Information retrieval (IR)
Information visualization
Competitive analysis
Textile industry
Social networks
Twitter
Online Access:https://gecontec.org/index.php/unesco/article/view/116

Internet

https://gecontec.org/index.php/unesco/article/view/116

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