Improving Marketing strategies of An-Nahl Honey Bee Farm Products through E-Commerce Marketing on An-Nahl’s Website

The An-Nahl honey bee farm of the Madiun Group, owned by Mr Sunardi, is located in the Musir Hamlet, Banjarsari Wetan Village, Dagangan District, Madiun Regency, and was started in 2000. The main products produced are honey, royal jelly, bee pollen, and solid propolis. The honey was collected from t...

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Bibliographic Details
Main Authors: Sri Utami, Ani Sulistyarsi, Abd. Rohman Taufiq, Yudha Adi Kusuma
Format: Article
Language:Indonesian
Published: Universitas Gadjah Mada 2022-06-01
Series:Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement)
Subjects:
Online Access:https://jurnal.ugm.ac.id/jpkm/article/view/61151