Curiosity on Cutting-Edge Technology via Theory of Planned Behavior and Diffusion of Innovation Theory
Despite the growing importance of cutting-edge technologies, little is still known about the effects of psychological and technical factors on these technologies as associated with consumers’ behavioral intentions. Drawing on diffusion of innovation theory (DOI) and theory of planned behavior (TPB),...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Elsevier
2023-04-01
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Series: | International Journal of Information Management Data Insights |
Subjects: | |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2667096822000957 |