Study the Effective Factors on Brand equity (Case Study in Bank Sepah- East Tehran Province Branch)
The present research studies the relation between the brand equity of Bank Sepah Brand and its customers’ satisfaction. The present research poses this question as “what relation exists between equity of Bank Sepah brand and its customers’ satisfaction?” To answer this question, 385 questionnaires...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Action for Sustainable Efficacious Development and Awareness
2015-12-01
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| Series: | Environment Conservation Journal |
| Subjects: | |
| Online Access: | https://journal.environcj.in/index.php/ecj/article/view/479 |