Consumer Preferences for Internal Combustion Subcompact Sedan Cars in General Santos City, Philippines
The purpose of this research was to examine the preferences of consumers for subcompact sedan cars in General Santos City, Philippines. This research may provide the car industry significant information as to how consumers process their car buying decisions that will in turn help car manufacturers a...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
The Bucharest University of Economic Studies Publishing House
2024-02-01
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| Series: | Journal of Emerging Trends in Marketing and Management |
| Subjects: | |
| Online Access: | https://www.etimm.ase.ro/RePEc/aes/jetimm/2023/JETIMM_V04_2023_86.pdf |