SOCIAL MEDIA IN THE ACTIVITY OF ACCOMMODATION UNITS. THE CASE OF BUCOVINA REGION

SOCIAL MEDIA IN THE ACTIVITY OF ACCOMMODATION UNITS. THE CASE OF BUCOVINA REGION

The changes intervening in the information technology field, especially in the Web 2.0 terms, have activated the communication, promotion and collaboration between suppliers, business partners and consumers of touristic services alike. All these changes led to the development of new marketing practi...

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Bibliographic Details
Main Authors: Mihai COSTEA, Cristian Valentin HAPENCIUC, Ruxandra BEJINARU, Pavel STANCIU, Iulian CONDRATOV
Format: Article
Language:English
Published: Universitatii Suceava 2018-12-01
Series:Revista de Turism: Studii si Cercetari in Turism
Subjects:
social media, bucovina, accomodation units, website, facebook, twitter
Online Access:http://revistadeturism.ro/rdt/article/view/422

Internet

http://revistadeturism.ro/rdt/article/view/422

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