Musik til shoppere
Christina Ranum and Nicolai J. Graakjær Musik til shopper En empirisk undersøgelse af kunders opfattelse af butikmusik. (Music for shoppers An empirical examination of customers' views of music in shops). Increasingly shops need branding. Music can be important in this connection, and earlier...
Main Authors: | , |
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Format: | Article |
Language: | Danish |
Published: |
Aalborg University Open Publishing
2012-12-01
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Series: | Akademisk Kvarter |
Online Access: | https://journals.aau.dk/index.php/ak/article/view/3203 |