AMOBA: Innovation barriers of the millennial generation
The millennial generation is closely related to the Industrial Revolution 4.0, which focuses on digitalization and automation patterns in human life. There are six main barriers: usage perception barriers, perceived value barriers, risk barriers, tradition barriers, image barriers, and perceived co...
Hlavní autoři: | , , , , |
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Médium: | Článek |
Jazyk: | English |
Vydáno: |
Universitas Islam Indonesia, Faculty of Business and Economics, Department of Management
2023-02-01
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Edice: | Asian Management and Business Review |
Témata: | |
On-line přístup: | https://journal.uii.ac.id/AMBR/article/view/23991 |