A Communication Model Proposal Based on Transmedia Narrative and Spreadable media
This article presents a proposal for a communication model based on transmedia narrative and spreadable media, both concepts developed by the American academic Henry Jenkins (2008 and 2013). This proposal was intended to facilitate the dissemination of content associated with a strategy to promote f...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Corporación Universitaria Remington
2023-04-01
|
| Series: | RHS Revista Humanismo y Sociedad |
| Subjects: | |
| Online Access: | http://fer.uniremington.edu.co/ojs/index.php/RHS/article/view/586 |