Strengthening Dracula tourism brand through cartographic approaches

During the last decades, the tourism market saw the growth of national and regional brands based on characters and places promoted through movies and TV series. One of the most notorious tourism brands based on fictional works is represented by Dracula. With a constantly expanding coverage on entert...

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Bibliographic Details
Main Authors: Oana Mihaela Stoleriu, Bogdan-Constantin Ibănescu, Cristian Constantin Stoleriu, Cristina Lupu
Format: Article
Language:English
Published: Taylor & Francis Group 2022-05-01
Series:Journal of Maps
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/17445647.2022.2071647