Representation of the “Quality” Category in the Advertising Text of the Turn of the 20th Century (Based on Ural Press)
This article considers the features of the representation of the category of “quality” in advertising texts at the turn of the twentieth century. The author refers to daily and weekly regional periodicals of the time: Ural’skaia Zhizn’, Ural’skij Listok, Ekaterinburgskaia Nedelia, Delovoi Korrespond...
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Format: | Article |
Language: | Russian |
Published: |
Ural Federal University Press
2023-07-01
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Series: | Известия Уральского федерального университета. Серия 2: Гуманитарные науки |
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Online Access: | https://journals.urfu.ru/index.php/Izvestia2/article/view/6947 |