ETHICS: A CONCEPTUAL AND MANAGERIAL DILEMMA
What is ethics? Both in management and marketing we are witnessing a growing tendency to invoke ethics; but, sadly, most of those who touch upon this subject don’t know, nor do they understand the implications deriving from this concept. Thus, it is imperative to understand that ethics in business...
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Format: | Article |
Language: | English |
Published: |
AcademicPres
2014-01-01
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Series: | Agricultura |
Online Access: | http://journals.usamvcluj.ro/index.php/agricultura/article/view/10023 |