Percepții asupra stereotipurilor de gen în publicitate
It is known that advertising discourse contains gender stereotypes. This paper is a reading of the people perceptions of this kind of gender messages. After a brief introduction with a focus on the sex-gender incongruity and the specificity of patriarchal social order, we move to the analysis of the...
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Format: | Article |
Language: | English |
Published: |
Expert Projects
2004-04-01
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Series: | Sociologie Românească |
Online Access: | https://arsociologie.ro/revistasociologieromaneasca/sr/article/view/1048 |