Assessing the need for a new product from a customer perspective
New product development is complicated process, stimulated by the market, company possibilities changes. Innovation is evaluated individually, based on various methods, marketing researches. Noticed, that into the new product developing process expedient include customers, it will help create a prod...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Šiaulių valstybinė kolegija / Šiauliai State Higher Education Institution
2023-11-01
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Series: | Taikomieji Moksliniai Tyrimai |
Subjects: | |
Online Access: | https://ojs.svako.lt/TMT/article/view/168 |