Marketing analysis of the technological equipment market for the Russian logging industry

The results of the analysis of the equipment market for the logging industry in Russia are presented. A literary review of the domestic and foreign equipment markets is presented, the size of the market is estimated, its segmentation is carried out, consumer preferences are identified and characteri...

Full description

Bibliographic Details
Main Authors: Yu. V. Astashova, I. Yu. Okolnishnikova, O. N. Gatilova
Format: Article
Language:English
Published: Publishing House of the State University of Management 2021-08-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/2923