The Decision Making Styles of Consumer, Motivated Consumer Innovation and the Effect of Perceived Risk on Purchasing (A Research On Sporting Goods)
The present study aimed to examine the purchasing styles of consumers buying sports products, driven consumer innovation and the effect of perceived risk on purchasing. This research was designed according to the quantitative research model and the relational survey model was used. The research grou...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
ümit doğan üstün
2022-05-01
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Series: | Sportif Bakış Spor ve Eğitim Bilimleri Dergisi |
Subjects: |