Determine the Importance of Website Quality Criteria from the Point of view of Users EQUAL Techniques and Fuzzy Network Analysis Process

Abstract<br />Today, the quality of the electronic services provided through the corporate website is an area where organizations can gain competitive advantage. Quality of service, customer satisfaction, and value are three elements that organizational managers should take seriously when prov...

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Bibliographic Details
Main Authors: Mohammad Javad Ershadi, Zahra Moghadam
Format: Article
Language:fas
Published: University of Kurdistan 2020-01-01
Series:مطالعات رفتار مصرف کننده.
Subjects:
Online Access:http://cbs.uok.ac.ir/article_61271_e779b2547d4da0ef5b0425bf501f7b00.pdf