Determine the Importance of Website Quality Criteria from the Point of view of Users EQUAL Techniques and Fuzzy Network Analysis Process
Abstract<br />Today, the quality of the electronic services provided through the corporate website is an area where organizations can gain competitive advantage. Quality of service, customer satisfaction, and value are three elements that organizational managers should take seriously when prov...
Main Authors: | , |
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Format: | Article |
Language: | fas |
Published: |
University of Kurdistan
2020-01-01
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Series: | مطالعات رفتار مصرف کننده. |
Subjects: | |
Online Access: | http://cbs.uok.ac.ir/article_61271_e779b2547d4da0ef5b0425bf501f7b00.pdf |