SOCIAL INTERACTION IN ADVERTISING TECHNICAL DISCOURSE

Background. In connection with the active interest of researchers in the problems of social interaction in the public communicative space, it is reasonable for the authors to refer to the advertising technical discourse, where the features of social communication are due to different types of target...

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Bibliographic Details
Main Authors: Vera V. Boguslavskaya, Hongbo Yu
Format: Article
Language:English
Published: Science and Innovation Center Publishing House 2022-03-01
Series:Sovremennye Issledovaniâ Socialʹnyh Problem
Subjects:
Online Access:http://soc-journal.ru/jour/index.php/mssi/article/view/207