SOCIAL INTERACTION IN ADVERTISING TECHNICAL DISCOURSE
Background. In connection with the active interest of researchers in the problems of social interaction in the public communicative space, it is reasonable for the authors to refer to the advertising technical discourse, where the features of social communication are due to different types of target...
Main Authors: | Vera V. Boguslavskaya, Hongbo Yu |
---|---|
Format: | Article |
Language: | English |
Published: |
Science and Innovation Center Publishing House
2022-03-01
|
Series: | Sovremennye Issledovaniâ Socialʹnyh Problem |
Subjects: | |
Online Access: | http://soc-journal.ru/jour/index.php/mssi/article/view/207 |
Similar Items
-
Tools of Intertextuality in Discourse of Social Advertising
by: M. V. Terskikh
Published: (2017-09-01) -
Narrative in Persuasive Communication (by Example of Advertising Discourse)
by: V. A. Andreyeva
Published: (2018-12-01) -
The discourse of advertising /
by: Cook, Guy (Guy, W. D.)
Published: (2001) -
Pragmatic meaning of advertising discourse in Medan local newspaper
by: Desri Wiana
Published: (2019-06-01) -
Appraisal Analysis on Thailand Advertisement
by: Linda Wijaya, et al.
Published: (2019-03-01)