Storytelling in advertising and branding
Information communication technologies accelerated numerous trends in the world including the shift to online communication and further content digitalization. Technological innovations reverberate throughout complex social and demographic trends which make a significant impact on business, internat...
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Format: | Article |
Language: | English |
Published: |
V. N. Karazin Kharkiv National University
2021-08-01
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Series: | Когниция, коммуникация, дискурс |
Subjects: | |
Online Access: | https://periodicals.karazin.ua/cognitiondiscourse/article/view/17661 |